This Privacy Policy is effective as of August 15, 2009

W4 Inc. ("W4") provides advertisers and publishers ("Business Partners") access to a set of technologies and processes designed to display advertisements to consumers viewing a publisher's website(s) (the "W4 Ads").

This Privacy Policy describes W4's privacy practices as they pertain to (i) visitors to our website located at www.W4.com (our "Site"), and (ii) our targeted advertising technology service ("Technology").

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